Olde Liberty

Company: MSA
Role: Motion Graphics, Editor
Software: Adobe After Effects

For this spot there was no budget to shoot any video, so I had to use photographs and animated them for the visuals. I was given the logo and a print brochure designed by the MSA creative department for reference. The goal was to create a subtle and elegant spot, so I created slow, subtle text motions with soft blurring effects for transitions, and chose a catchy but relaxing piece of music.